Posts Tagged 'marketing tips'

Design Your Marketing to Generate Golden Results

By Sheryl Roush, Speaker/Author, Sparkle Presentations, Inc.

Are you making serious mistakes in your marketing materials?

Over-emphasizing yourself, your service or your products in crafting your marketing materials — just may be at the expense of losing current and potential clients!  It’s easy to do!  (And we often don’t even know we’re doing it.)

More than ever, our “buyers” view marketing (printed, social or on-line) from a perspective of “What’s In It for Me?’ (WIIFM). We need to ensure our promotions keep ...

Continue Reading →